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    Getting Serious About Social Media: Strategies for Increasing Civic Participation

    People and Computers XXIV Games are a Serious Business

    Proceedings of HCI 2010
    The 24th British HCI Group Annual Conference
    University of Abertay, Dundee, UK

    6 - 10 September 2010


    Ben Shneiderman


    Technology-mediated social participation is generated when social networking tools (such as Facebook), blogs and microblogs (Twitter), usergenerated content sites (YouTube), discussion groups, problem reporting, recommendation systems, and other social media are applied to national priorities such as health, energy, education, disaster response, environmental protection, business innovation, cultural heritage, or community safety.


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