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    Animal Personas: Representing Dog Stakeholders in Interaction Design

    HCI 2017 - Digital make-believe

    Proceedings of the 31st International BCS Human Computer Interaction Conference (HCI 2017)

    University of Sunderland, St Peter’s campus, Sunderland, UK, 3 - 6 July 2017


    Ilyena Hirskyj-Douglas, Janet C. Read & Matthew Horton



    This paper describes the development and evaluation of animal personas for use in the design and development of interactive product. Building from 196 dog owner reports describing dog behaviours and explaining how they interact with digital media devices, six dog personas are created as examples of both how these can be presented but also of how they can be derived. The created personas are then evaluated by experts in terms of their value to the Animal Computer Interaction Community. These experts reported that the personas were useful commenting on their use across ACI. The contributions of this paper are the datastore used to generate the personas, the method used and the persona set.


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